Marketing Hall of Fame announces 2015 Inductees!

I am delighted to share the news of the 4 marketers are being inducted into the 2015 Marketing Hall of Fame

Ogilvy & Mather’s Shelly Lazarus, Patagonia’s Yvon Chouinard, Nike’s Trevor Edwards and Prophet/UC Berkeley’s David Aaker Selected as AMA’s 2015 Marketing Hall of Fame® Inductees. In the words of Don Sexton,

“We established the Marketing Hall of Fame as a forum for the marketing community to recognize an extremely select group of our colleagues for the many brilliant ways they have advanced our profession,” said Don Sexton, NYAMA president and professor of marketing, Columbia Business School. “We are extremely proud to celebrate the contributions to marketing made by David Aaker, Yvon Chouinard, Trevor Edwards and Shelly Lazarus, who truly represent the pinnacle of leadership and innovation in the field.”

On May 21st we’ll be celebrating Brilliance in Marketing at the induction ceremony here in New York City! Sign up for your tickets now!

Last year we inducted Joe Tripod, Beth Comstock and Philip Kotler into the Marketing Hall of Fame.