I nearly choked on my diet coke this morning when I read the headline from Ad Age. “Mad Men” Offers Lesson in Agency Branding”
This story arc has a lot to say about advertising, much of it not very positive. Whatever happens, that
challenge of creating a unique brand for the agency that Don wrestles with only a bit less than he wrestles
with the whiskey is something agencies still wrestle with, 45 years later.
Hmmm. A TV show about a fictional advertising agency 45 years ago has a lot of negative things to say about advertising…today? Now let me see if I have this right. Agencies today are going to watch fictional TV shows and learn how to be better agencies. Or is it that they’ll learn about the benefits of AA?
You guys over at MadAge are watching way too much TV. You might as well tell us to all follow the great example set by Darrin Stephens from Bewitched.
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